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Web, Email, Social Media and French Accent

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This Spring took me by surprise. I had a couple of big projects at Cornell (our second Giving Day was one of them—I’ll write about it at some point) and I spent the whole month of May in France, on parental leave. I didn’t have much time to plan my posts, let alone to write […]

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9 Things to Check Before Hitting Send

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You have some exciting news to share with your subscribers and you can’t wait to hit the send button. Wait! Take a minute to go through this (technical) checklist. You might have missed something… Check your spelling (and Grammar) With every browser now offering spellchecking, it feels impossible to miss a typo. Well, it still happens and […]

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My favorite free UX design tools

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Proto.io is a UX platform that helps designers “create beautiful fully interactive, animated prototypes that tell the full story.” I was honored to be featured on their blog in today’s post about Top 13 Free UX Design Tools to Add to Your Arsenal. My top three, out of these thirteen, are: Optimal Workshop Hotjar Peek by UserTesting […]

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How to Build Your Email List at Concerts

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Have you visited a Barnes and Noble recently? Or a Container Store? Then you must have been asked during check out: “Can I have your email address?” Do you know why they ask? They ask because: you’re here it can make sense in the context of a purchase, when loyalty is rewarded (“Do you have a […]

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Because it still hurts

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For more than two weeks now, I’ve been asking myself: How long has it been since Bowie died? Why does it still hurt? I still can’t believe he is gone. And I still can’t listen to Lazarus. Today, I needed to do something about it and all I could come up with was a web page. It tells […]

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